For nearly two decades, we have built brands for good companies with good intentions. We use our naive curiosity, impactful narratives, and ingenious craft to change brands for good.
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The sustainability transformation is intimidating, an absolute necessity and, at the same time, the greatest business opportunity of a lifetime. Our Brand Impact Strategy can help activate your brand as a force for good and make a positive impact on the world around us.
Grasp the exponential sustainability opportunity and be part of the solution.
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Our design process is collaborative and iterative. With every new project, we take the time to listen to the needs of our partners in order to build a body of work from first principles. We divide the work into five phases, using strategy and craft to create the best possible outcome.
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2022
Swee Kombucha
100% Natural
Swee is a kombucha born in the Georgian capital of Tbilisi, a city with a rich culinary and cultural heritage in its own right, deepened by a myriad different influences over the centuries. Swee brews its probiotic ferments from a careful selection of local, all-natural ingredients to create a range of refreshing drinks that are delicious and good for the gut.
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News
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10.18.2024
Perniclas Bedow is invited to present his talk, "Writing as a Tool for Design," at Scanpack in Gothenburg on October 24th. "Good design always has a strong narrative. If you rely solely on style, decision-making becomes irrational, and the longevity of the design becomes limited,’ says Bedow.
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10.16.2024
Swedish design magazine Cap&Design interviews Bedow’s design director Martin Bergström about the new design system for Coop’s private brand. The extensive system covers 3,500 products and is expected to be finalised during 2025.
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08.28.2024
New products hit Coop's store shelves across the Nordics every week. The magazine Resumé interviews Creative Director Perniclas Bedow about the new packaging design and how to design a system that handles over 3,000 products.
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